Breaking Into Asia: 5 Critical Mistakes Companies Make (And How to Avoid Them)
Expanding into Asia is one of the biggest growth opportunities for companies, but success requires more than applying a Western sales playbook to a new region. In this live masterclass, learn the five critical mistakes companies make when entering Asian markets and how to avoid them.
1
Treating Asia as One Market
2
Assuming Your Home-Market GTM Playbook Will Work in Asia
3
They Underestimate the Power of Relationships, and Overestimate Their Product/Service Offerings
4
5
FOR:
- Founders & CEOs
- Revenue Leaders
- Sales Leaders
- Business Development Teams
FIRST SESSION STARTS IN
Wednesday, 7 October 2026
- Virtual · Free
Choose Your Session
Two live sessions on the same day to accommodate global attendees
- SESSION 1
- Open
10:00 AM
– 11:00 AM
- Singapore Time (SGT / UTC+8)
BEST FOR
APAC & West Coast Attendees
- Singapore
- Malaysia
- Philippines
- Australia
- US West Coast
- Virtual · Free to attend
Link will be sent upon registration
- SESSION 2
- Open
9:00 PM
- Singapore Time (SGT / UTC+8)
BEST FOR
Europe & US East Coast Attendees
- United Kingdom
- Germany
- France
- US East Coast
- Canada
- Virtual · Free to attend
Link will be sent upon registration
HOSTED BY
Nicolas Levitte Founder & CEO · Expand In Asia
Nicolas has spent over a decade helping Western and global companies navigate the unique complexities of B2B sales in Southeast Asia. He has led market entry strategies across Singapore, Malaysia, the Philippines, and beyond working with founders, sales leaders, and enterprise teams to build pipeline, validate markets, and close deals in the region.
- Market Entry Strategy
- B2B Prospecting
- Asia Expansion
- Revenue Growth
Can't make either session?
Register anyway, we’ll send you the recording after the event.
Ready to Expand Into Asia?
Let’s talk about your Asian market expansion goals.